Part One.

Your visitor fills in their information via your squeeze page and confirms their request be added into your newsletter mailing list.

Your autoresponder start the mailing sequence and emails your prospect a welcome email that you have written. Within a few minutes later of their subscription, the message sent out automatically to their email inbox.

Your autoresponder continues to email your subscriber on pre-defined dates and times, according to the follow-up system you have set up within your autoresponder account.

You can configure the delivery dates and times from your administration panel, and all the emails you have created within your autoresponder account is going to send out to all active subscribers on a regular schedule.

Example: If you create 4 emails that scheduled to deliver the follow-up messages on a specific date and time, it will do its work like this:

1st Email: Instantly sent to your subscriber thanking them for subscribing to your list and provides the download that you initially offered on your squeeze page, usually a direct link to the download location on your website.

2nd Email: Scheduled to send out on the third day after your subscriber has confirmed their request, and includes an email offering free content, extra articles or another report.

3rd Email: Scheduled to go out on the sixth day of the sequence, promotional based, advertising a related product.

4th Email: Scheduled to go out on the tenth day and so on.

The balance that you use, when mixing up free content with promotional based material is entirely up to you, however the more value you give to your list, the easier and faster it will be to develop a relationship with your subscribers.